Disrupting the Advertising Field

Sean Ter | Pey Ling

16-Oct-18 11:00

Pause
Embed

Digital disruption. It’s the change that occurs when new digital technologies and business models affect the value proposition of existing goods and services. And like every other industry that has suffered or benefited from digital disruption - so has the advertising industry. Our friends from Innity Sdn. Bhd join us to discuss Google, Facebook and other disruptors in the advertising space, and some solutions moving forward.

Produced by: Audrey Raj

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: Business Analysis, Entrepreneurship, Personal Development, Technology, Tech

Tags: MPPM, Malaysian Premium Publishers Marketplace, programmatic advertising, Digital marketing,

Today’s Shows

11:00 AM

Best of Enterprise

(REPEAT) How do we end the year on a high without relying solely on bonuses, pay rises, or one-off rewards? Yeoh Chen Chow, Founder of 1% Advisory and Coaching shares his thoughts.

12:00 PM

Just For Kicks

(REPEAT) Sean Malhotra and Bob Holmes join Daryl Ong to talk about football during the festive period - they look ahead to Matchweek 17 of the English Premier League.

1:00 PM

A Bit of Culture

(REPEAT) Matt Armitage and Zan Azlee join Kam Raslan to talk about British India curry, five star ratings and children's sports day.

2:00 PM

Ringgit & Sense

(REPEAT) Felix Neoh, Director of Financial Planning at Finwealth Management answers listeners questions about credit cards.

2:30 PM

The Property Show

(REPEAT) Recap of Property Show on Pest Management episodes in 2025.

3:00 PM

Best of The Bigger Picture

(REPEAT) We speak to feminist ethnographer Maria do Mar Pereira about some myths surrounding feminism, what the movement truly stands for, and whether it can benefit men, as well.

4:00 PM

Best of Evening Edition

(REPEAT) How do you deal with (and survive) family conflict during the holidays? A counsellor shares tips to defuse and de-escalate tense situations.

5:00 PM

BBC World Service

Dr. Sonia Gandhi, a renowned scientist working on slowing down the effects of Parkinson disease, shares her journey so far with Professor Jim Al-Khalili on The Life Scientific.

PROGRAMMES