Founded by American designer M, ‘M THEMOVEMENT’ is an American based luxury streetwear brand, which simultaneously places an emphasis on being sustainable, ethical, and eco friendly. The brand boasts an impressive track record, including collaborations with artists such as Black Eyed Peas and Beyonce, to even a joint effort with PUMA and BMW, in working with Ralph and Michael Schumacher, from Formula One. Their designs are very reflective of M’s personality himself, as he has not shied away from voicing out his distinct vision for the fashion world, in ‘promoting individualism without separatism’. M himself joins us on the show this week, and he’s here to tell us about showcasing his designs at a Trunk Show here in Kuala Lumpur, his designs, and sustainable fashion. Next, Florence Song, style lead at Zalora, walks us through a new trend, short suits.

Produced by: Adeline Choong

Presented by: Adeline Choong

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Categories:  SME,  Markets,  Fashion

Tags:  m themovement,  streetwear,  m,  style file,  beyonce,  formula one,  schumacher,  black eyed peas,  individualism,