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Mobility Strategy for Businesses

Mark Micallef, Citrix | Mark Micallef, Citrix

29-Jan-14 12:30

Mobility Strategy for Businesses

Mobility continues to change the way we do business at a dramatic rate. Ten years ago, no one was talking about bring-your-own-device (BYOD). Five years ago, smartphones represented just 22 percent of US handset sales – a share projected to reach 63% percent in 2014. A new study by Citrix titled Mobility in Business shows that although 63 percent of enterprises believe that enabling mobile working delivers a competitive edge, 53 percent of businesses lack a formal mobility strategy. What exactly is a formal mobility strategy and how important is it for businesses? Mark Micallef, Area Vice President ASEAN for Citrix explains.


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Tags:  byod,  mobility,  citrix


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