BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Tech Talk  >  MSP323. The Sandwich Generation. The Curse of Gen X

MSP323. The Sandwich Generation. The Curse of Gen X

Matt Armitage, Founder, Kulturpop

16-May-25 11:00

MSP323. The Sandwich Generation. The Curse of Gen X

Every generation has its thing. Artisan toast. Screaming for the manager. Existential crises in the organic food aisle. For Gen X it’s simpler. The world is simply a place to skate through and be cool.

Despite this inherent cultural superiority, media reports suggest they’re also the most invisible and the most cursed of modern generations. Rich and Matt, card carrying members of the Gen X Greying Massive, tilt their baseball caps and peer over their indoor sunglasses to weigh the imponderable depth of their suffering, the soul-healing power of sliced bread and throw in some stuff about technology, too.

Produced by: Richard Bradbury

Presented by: Richard Bradbury


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  cultureeconomy

Tags:  mtv generationcultural revivalcultural nostalgiaeconomic realismeconomic pragmatismgen xbaby boomersgen z





Play / Pause

Listen now : Enterprise Explores: Dr Carmelo Ferlito, CEO, Center for Market Education

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Matt Ingram, Senior Industry Analyst, Bloomberg Intelligence gives us an outlook on Australian equities.

7:45 AM

Morning Brief

Professor Alexis Dudden of the University of Connecticut and Visiting Professor of Japanese Studies at the National University of Singapore explains the diplomatic spat between China and Japan.

8:00 AM

The Breakfast Grille

Datuk Seri Shafie Apdal, President of Warisan discusses the party’s strategy as the only one contesting all 73 seats in Sabah’s 17th state election.

8:30 AM

Morning Brief

Dr Azmil Tayeb, Political Scientist, Universiti Sains Malaysia discusses the future of MIC should the party leave BN.

8:45 AM

Morning Brief

Ng Tzu Hann, CEO of Tradeview Capital walks us through EPF's strong 2025 performance so far.

9:00 AM

Opening Bell

(REPEAT) Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

9:15 AM

Opening Bell

We take a look at the FBM KLCI as well as regional capital markets.

9:35 AM

People, Planet, Profit

Avtandil Mekudishvili, of PlanRadar discusses how digital tools and smart planning can help Malaysia build climate and disaster resilient infrastructure.

10:05 AM

Open For Business

Emily Chin, Co-Founder, Medalized Concept

11:00 AM

Marketing Mojo

Nizwani Shahar, CEO, Havas Malaysia, discusses why consumers expect activism, not advertising.

12:00 PM

Enterprise Explores

Dr Carmelo Ferlito, CEO, Center for Market Education

1:00 PM

The Breakfast Grille Repeat

Our flagship show, we feature both game-changers and groundbreakers in the hot seat.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Beyond the Ballot Box

Over the past week, Kampung Papan has seen a series of arrests and confrontations as residents resist demolition works tied to decades-old promises of resettlement that were never fulfilled. We unpack what went down with activists on the ground.

4:05 PM

Health & Living

Is it normal to have excessively heavy menstrual flow? We ask an expert if this is something women should endure.

5:00 PM

Top 5 at 5

6:00 PM

Talkback Tuesday

8:00 PM

BBC World Service