BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Open For Business  >  SweatSpa’s Move Into Franchising, Marketing Strategies, And Long Term Plans

SweatSpa’s Move Into Franchising, Marketing Strategies, And Long Term Plans

Sabrina Tang, Founder, Sweatspa

27-Nov-23 10:00

SweatSpa’s Move Into Franchising, Marketing Strategies, And Long Term Plans

Sweatspa is a wellness spa whose journey started 9 years ago. Now, Sweatspa has 5 outlets with its most recent outlet in Bukit Jalil opening just a few months ago. In a bid to grow this much bigger, Sweatspa also recently acquired their franchise licence, something we will explore in more detail.

Beyond their consumer facing retail business and their upcoming franchising, Sweatspa also offers installation services for those seeking personal saunas at home and has a commercial solutions arm for those looking to start their own sauna business or for those looking to enhance their existing businesses in adjacent industries such as fitness, healthcare, and wellness sectors.  

On this episode of Open for Business,  you will learn about SweatSpa’s origin and growth story, how it markets itself and acquires customers, and most importantly, plans to leverage the new franchise licence to accelerate the growth. All this with Sabrina Tang, Founder of Sweatspa.

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  Women in BusinessentrepreneursSME

Tags:  ofbbb2023wellnessfranchisefranchisingsaunaMalaysian businessentrepreneur





Play / Pause

Listen now : Cruise Control: (REPEAT) Are traditional used car dealers making a comeback? Daniel...

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) Matthew Hardman, Chief Technology Officer for Asia Pacific at Hitachi Vantara, talks about the importance of building smarter, stronger data systems, and how they’re key to making AI actually work in the real world.

12:00 PM

Popcorn Culture

(REPEAT) The Popcorn Culture team reviews A Minecraft Movie and talks about video game adaptations!

1:00 PM

Cruise Control

(REPEAT) Are traditional used car dealers making a comeback? Daniel Fernandez from dsf.my thinks so! Tune in to find out.

2:00 PM

Matt-Splained

(REPEAT) How secure are your messaging apps? Richard Bradbury and Matt Armitage try to untangle the knot of modern apps and the legacy media they’re built on to sort the leaky vessels from the tight ships.

3:00 PM

Earth Matters

(REPEAT) Sabah has introduced its first-ever 10-year Bornean Sun Bear Action Plan (2025–2034) to tackle the pressing threats facing the species. Dr. Wong Siew Te, a wildlife biologist, tropical forest ecologist, and the CEO and Founder of the Bornean Sun Bear Conservation Centre (BSBCC) unpacks the plan.

4:00 PM

Bar None

(REPEAT) Jazeman Jaafar joins Bar None to talk about his latest victory and the appeal of endurance racing.

5:00 PM

BBC World Service

BFM presents the BBC World Service, which provides in-depth coverage of issues from around the world.