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Expand Your Closet, Infinitely

Ong Zhong-Ken, Zarrel | Ong Sue Jinn, Zarrel | Lee Yvonne, , Zarrel

26-Sep-17 10:00

Expand Your Closet, Infinitely

How many times have you thought to yourself - I have nothing to wear! And then you go shopping, and turn your closet into a graveyard of bad purchasing decisions. This is why Zarrel was created. The company boasts the first “Infinite Closet Subscription in Malaysia” for women in need of more clothes. We explore how successful Zarrel has been in rolling this model out in Malaysia and some of their marketing strategies.


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Tags:  EnterpriseZarrelInfinite closetsubscription modelsmarketingstrategyclothesfashionfast fashionfoundersonlinestartupsentrepreneursbrandingtechnologysocial media





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