BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Marketing Mojo  >  Supercharging Retail: How Unified Commerce Boosts Business

Supercharging Retail: How Unified Commerce Boosts Business

Soh Yien Yee, Chief Relationship Officer, EasyStore

03-Sep-24 11:00

Supercharging Retail: How Unified Commerce Boosts Business

How can retailers connect their offline and online worlds to better serve their customers and power sales? The answer might lie with Unified Commerce.

Unified Commerce is changing retail by creating seamless shopping experiences across all storefronts and sales channels and in this episode of Marketing Mojo, we dive into this concept with Soh Yien Yee, Chief Relationship Officer at EasyStore.

As the retail landscape continues to evolve, we discuss how this approach is connecting online and offline retail, improving operations, and boosting customer engagement.

We also discuss the strategic benefits of unified commerce, actionable insights for businesses looking to make the transition, and what attendees can expect at the upcoming Retail Summit Asia 2024.

Retail Summit Asia 2024 is happening on September 18th, learn more about it here: https://retail-summit.asia/

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  managingmarkets

Tags:  unified commercemarketingretail





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) In this episode, we unpack the complexities of CEO succession, especially in founder-led or family-run companies that dominate Malaysia’s corporate landscape.

12:00 PM

Just For Kicks

(REPEAT) It's a busy week of football, with Enzo Maresca leaving Chelsea grabbing the headlines as we usher in the new year. Our pundits react to this news, as well as look ahead to the weekend's matches.

1:00 PM

A Bit of Culture

(REPEAT) Kam, Sharmilla Ganesan and Vernon Adrian Emuang discuss grandma hobbies, poetry making a comeback and Malaysia's cultural metropole on another insightful episode of ABoC!

2:00 PM

Ringgit & Sense

(REPEAT) This week on Ringgit & Sense, producer Jake Lim is joined by Kimberly Law, co-founder and licensed financial planner at Uno Advisers. And since it’s job hunting season for fresh grads, they’ll be talking about what to do, and maybe more importantly what NOT to do with your first paycheck.

2:30 PM

The Property Show

(REPEAT) Best of The Property Show 2025 revisits curated episodes on the changing role of the home.

3:00 PM

Best of The Bigger Picture

(REPEAT) In this ‘Best of 2025’ replay, we dive into the age-old debate of whether generic drugs are less effective.

4:00 PM

Best of Evening Edition

(REPEAT) How do I argue against conspiracies?

5:00 PM

BBC World Service

Professor Jim Al-Khalili speaks to George Church, one of the pioneers of modern genomics on another episode of The Life Scientific.