BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Marketing Mojo  >  Facebook Knows When You’re Lonely

Facebook Knows When You’re Lonely

Andrew Gnananantham

13-Feb-17 13:30

Facebook Knows When You’re Lonely

Valentine’s Day is obvious and straightforward for brands to market their products for couples to splurge. But what’s difficult to track are the lonely people and Facebook has the answer to this. Last week Facebook published a guide on their blog for brands on how to get their marketing messages to resonate with newly single people.


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: 

Tags:  digital marketingfacebookmarketing mojovalentines dayfacebook insight





Play / Pause

Listen now : Best of Enterprise: (REPEAT) Andy Fisher, Co-founder & Chief Happiness Officer, The...

Today’s Shows



11:00 AM

Best of Enterprise

(REPEAT) Andy Fisher, Co-founder & Chief Happiness Officer, The Happy Consultancy Group discusses employee disengagement and how happiness can be a powerful business strategy.

12:00 PM

Popcorn Culture

(REPEAT) A double-bill review of F1 and Jurassic World Rebirth, followed by a discussion about movie moments that left us awestruck.

1:00 PM

Cruise Control

(REPEAT) Should you buy an old stock electric vehicle in Malaysia? Daniel Fernandez shares what he thinks and gives some tips on how to do it.

2:00 PM

Matt-Splained

(REPEAT) Richard and Matt look at whether there is a shift towards genuine authenticity in our society’s online personas, and discuss the impact and growth of radical honesty and transparency before putting their own authenticity under the spotlight.

3:00 PM

Earth Matters

(REPEAT) Fireflies - nature's fairy lights, yet their glow hides a tale of ecosystem health, habitat loss, and potential disappearance. With World Firefly Day just around the corner, we explore these bioluminescent beetles with guests from education, science, and conservation.

4:00 PM

Bar None

(REPEAT) We unpack the conversation surrounding Enhanced Games and why it's a bad idea overall.

5:00 PM

BBC World Service

This episode of The Conversation features two pastry chefs talking about their craft and what innovation means in their world.