BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Enterprise Explores  >  Trust Me, This is Good Content

Trust Me, This is Good Content

Chan Leong Teng, CEO, Skribble

02-Dec-22 12:00

Trust Me, This is Good Content

No business should underestimate the importance of good content. And writing good content is able to draw conversions more successfully for your business because good content = good branding. But what is good (and bad) content? And how can you write good content? We speak to Chan Leong Teng, CEO of digital marketing consultantcy Skribble to talk to us all about that.

Image Credit: Shutterstock | apichon_tee

Produced by: Lily Chai

Presented by: Lily Chai, Freda Liu


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  CorporatesentrepreneursSME

Tags:  content writingdigital marketing





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



6:00 AM

The 6AM Stretch

Thought-provoking discussions on ideas, people and events shaping our lives.

7:00 AM

World Market Watch

Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management tells us where international markets are heading.

7:15 AM

Morning Brief

We recap global and local headlines from today's papers and portals.

7:30 AM

Morning Brief

Dr Sonia Mycak talks about the phone call between Trump and Putin in regards to the war between Russia and Ukraine.

7:45 AM

Morning Brief

Zeckqualine Melai, Teacher & Researcher from the Faculty of Education, Language and Communication from Unimas Sarawak unpacks the broader implications of free tertiary education in Sarawak.

8:00 AM

The Breakfast Grille

Mirzan Mahathir, Managing Director, Betamek.

8:30 AM

Morning Brief

Shazrul Ariff Suhaimi of Khazanah Research Institute looks into why 2.1% of jobs remained unfilled, even as Malaysia’s labour market reached 9.1 million in the Q1 2025.

8:45 AM

Morning Brief

(REPEAT) We dive into the local and international news that matters to you.

9:00 AM

Opening Bell

(REPEAT) We bring you the latest on Bursa Malaysia and international capital markets.

9:15 AM

Opening Bell

(REPEAT) We take a look at the FBM KLCI as well as regional capital markets.

9:35 AM

People, Planet, Profit

Najah Onn, founder of FashinFidelity discuss Malaysian trends in sustainable fashion.

10:05 AM

Open For Business

How Hotel Owners Lose Money And How to Avoid It

11:00 AM

Marketing Mojo

Beyond Tokenism: How Brands Can Get DEI Right

12:00 PM

Enterprise Explores

Can the Global South Replace the West in Global Trade?

1:00 PM

The Breakfast Grille Repeat

Mirzan Mahathir, Managing Director, Betamek.

2:05 PM

Discovery Hour

An eclectic selection of BBC shows, curated with variety in mind.

3:05 PM

Beyond the Ballot Box

A Political economist shares his thoughts on IMF’s suggestion to increase retirement age to 70.

4:05 PM

Health & Living

tbc

5:00 PM

Top 5 at 5

6:00 PM

Talkback Tuesday

8:00 PM

BBC World Service