Optimising SEO to Maximise Your Business Potential

Jaap Snoeck Henkemans, Search Engine Optimisation Expert | Anna Loi, Co-founder, Good & Honest Co

15-Nov-22 12:00

Optimising SEO to Maximise Your Business Potential

Pause
Embed

Many businesses today are not fully tapping into their potential as they have yet to harness the power of Search Engine Optimisation aka SEO. So what is SEO and how can businesses and organisations benefit from it? We speak to Jaap Snoeck Henkemans (Yap Snook Henkemans), a search engine optimisation expert and Anna Loi, Co-founder, Good & Honest Co to better understand how SEO works and why businesses should be taking a serious look into it.

Image Credit: Shutterstock | Rawpixel.com

Produced by: Jeremy Ng

Presented by: Lily Chai, Freda Liu

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: Corporates, SME, entrepreneurs

Tags: seo, business, marketing, digital,

Today’s Shows

11:00 AM

Best of Enterprise

(REPEAT) Founder and CEO of Evenesis, Ts. Yusno Yunos joins us to share his 15-year journey of bootstrapping (with the help of grants) to profitability before finally taking strategic investment from VentureTECH.

12:00 PM

Just For Kicks

(REPEAT) Kam and his pundits review the week that was in EPL and look ahead to Matchweek 15 in this busy festive period.

1:00 PM

A Bit of Culture

(REPEAT) Kam, Zan Azlee and Hafiz Noor Shams sit down together to talk about EPF retirement fund, James Brooke and the collapsing prestige of the west.

2:00 PM

Ringgit & Sense

(REPEAT) Chua Kim Soon, CEO of the General Insurance Association of Malaysia discusses insurance for homes against disaster.

2:30 PM

The Property Show

(REPEAT) Kashif Ansari, Co-Founder and Group CEO of Juwai IQI, discusses Malaysia property landscape in 2025, and the road to 2026.

3:00 PM

Best of The Bigger Picture

(REPEAT) After a patient has been hurt due to unsafe care in hospital, do they have the right to complain or to seek compensation? We explore with a patient safety expert and a lawyer.

4:00 PM

Best of Evening Edition

(REPEAT) Darren Teoh joins us to talk about Dewakan’s place in Kuala Lumpur’s evolving culinary landscape.

5:00 PM

BBC World Service

What it's like to wake up with a brand new voice? This episode of Discovery investigates foreign accent syndrome.

PROGRAMMES